Marketing agency Bozell walked away from the 2011 Omaha American Marketing Association (AMA) Pinnacle Awards with five awards.
For each category, Pinnacle, Platinum and Gold Awards are awarded for three business levels: large business, small business and nonprofit. No honors are given in cases where an entry does not meet the level of quality held by the AMA.
Entries were judged on the effectiveness of the campaigns in reaching identified goals according to a set point system. The campaigns were judged by a panel of “distinguished members” of another AMA chapter.
The honors Bozell collected were: Pinnacle Award for Small Business Communications for the agency’s quarterly newsletter, Thinking; Pinnacle Award for Large Business Direct Response for the Borsheims Signature Collection Catalog; Pinnacle Award for Small Business Interactive Media for the blog, Menologues; Gold Award for Large Business Total Marketing Campaign for the Borsheims 2010 Holiday Campaign; Gold Award for Small Business Total Marketing Campaign for the Red Mango Grand Opening. The awards were announced at an evening reception on Friday, April 15, 2011, at the 1316 Jones Building.
For more information Bozell, visit www.bozell.com.