The BBB Institute for Marketplace Trust (www.bbbmarketplacetrust.org), the 501(c)(3) foundation of the Better Business Bureau (BBB), is partnering with Amazon and Capital One to help people learn about scams, report them, and avoid losing money and/or personal information, by enhancing the capabilities of the BBB Scam Tracker online reporting tool.
The Scam Tracker includes a guided questionnaire so it is quick and easy to report scams. Consumers can review and edit reports before submission, then share reports with anyone via social media or email. They also have options to receive updates about evolving tactics scammers use.
“By our estimates, BBB Scam Tracker saved consumers $31.4 million in 2021 alone. Partnering with Amazon and Capital One enables us to expand the impact of this platform,” said Melissa Lanning Trumpower, executive director of BBB Institute.
BBB Institute will continue making upgrades to Scam Tracker to meet needs of consumers who lose money to scams, particularly older demographic groups who are more susceptible to fraud.
Amazon and Capital One are both Better Business Bureau Accredited Businesses. Amazon has been BBB Accredited since 1996 and Capital One has been BBB Accredited since 1995. With their support of this project, both companies become members of the BBB Corporate Trust Council, a coalition of select companies that join BBB Institute to build a trustworthy marketplace. Questions about the project or how to get involved should be directed to the BBB Institute at Institute@IABBB.org. Visit www.bbbmarketplacetrust.org to learn more.