Staff Letter

Hold Your Customer’s Attention Through Print Media In recent years, there has been a growing trend among publications of dropping print and going completely digital.

Promoting Your Business by Making Headlines Out of Everyday Stories We love to do the behind-the-scenes legwork that gets your news out in a reliable

Beyond the Click — Measuring the Impact of Tangible vs. Digital Advertising First off, happy fall to all of our readers! It’s crazy that it’s

Creating a Deeper Emotional Connection with Print Media Today, we live in a world where every 60 seconds there are one million Facebook log-ins, 3.8

Yes, Direct Mail is Still a “Thing” As many of you know, Strictly Business is direct mailed out to over 15,000 businesses in Omaha and

Step Three: Get Your Unique Selling Proposition Out to the Masses In previous installments of this series, we first defined the key traits of a

Step Two: Crafting a Unique Selling Proposition that is Actually Unique In our April letter, we introduced this series by defining the key traits of

Step One: Compete With Your Unique Selling Proposition, Not With Price In our letter last month, we discussed the importance of a Unique Selling Proposition