Omaha Print and Minnow Project Reposition to Launch New Brand

Omaha Print, an Omaha commercial printer with over 150 years of history in eastern Nebraska and Minnow Project, a Lincoln-based advertising agency, announced the repositioning of their companies as one exciting new brand. Introducing Aradius Group (www.aradiusgroup.com), a marketing communications company with a full circle of services, from creative concepts, integrated marketing and web development to high-volume commercial print with mailing and distribution services.

“We all know the marketing landscape is radically different from the environment in which Omaha Print first started,” said Aradius Group CEO Steve Hayes, “As Omaha Print, we knew expansion of our capabilities was necessary to ensure the success of our customers. Our services now include creative, design, web development, integrated marketing and multiple analytics platforms to provide ROI insights.”

In November of 2014 Omaha Print acquired Minnow Project, a full-service advertising agency with robust creative development and digital marketing capabilities. Aradius Group is now one of the few companies in the Midwest that owns a full circle of solutions to fulfill any advertising and marketing need, from the simple and straightforward, to the most complex and ambitious.

Aradius Group’s print division will operate out of Omaha and Des Moines, while the creative agency division will remain in Minnow Project’s former office in Lincoln.

To learn more about Aradius Group, visit their website at www.aradiusgroup.com.