‘We Don’t Coast’ Specialty License Plate in the Works

The Greater Omaha Chamber (WeDontCoastplates.com) is opening an exciting new front in its drive to tell the world that We Don’t Coast. The Chamber is currently working with the Nebraska Department of Motor Vehicles and Omaha’s SecretPenguin branding agency to develop a specialty license plate celebrating the region’s We Don’t Coast branding message.

With its specialty plate application submitted, the Chamber is now preparing to collect 250 required signatures and finalize the design in collaboration with SecretPenguin, a member of the creative task force that developed We Don’t Coast. Once DMV-approved, the specialty plate will cost $70. Those interested in purchasing or getting more information on the Greater Omaha Chamber event can sign up at WeDontCoastplates.com.

More details, including the plate’s release date, will be publicized as the process moves forward.