River City Six: Tyler Horsley
Established in 2010, Nuclear Networking (www.nuclearnetworking.com) is a digital marketing solutions firm based out of Denver serving clients nationwide, including Lincoln and Omaha, NE. Tyler Horsley is the CEO of Nuclear Networking.
Tell us a little about your business.
While most agencies only focus on SEO strategies, we address and attack marketing from all angles for our clients. That has allowed us to provide our clients with the best results possible. Every company is different, and as such, we only build customized solutions. We’ve had the opportunity to work with multi-level government agencies and Fortune 500 companies, but also many SMBs. We pride ourselves on being very strategic, with extensive education driving everything we do. Integrated expertise is the core of what we offer our clients, and our capabilities to perform competitive analysis outrank any competitors we’ve ever seen based on those tools.
How did you get started in the business?
I came from a federal background working as an AGI specialist for the IRS. I served as a federal officer for Homeland Security and then worked in military contracting. As a hybrid company with folks on staff who still have government clearance, we’re uniquely positioned to not only serve SMBs and corporations, but also government entities.
Tell us a little about your family.
My parents reside here in Nebraska; my father is a federal inspector and my mother owns a nationwide reporting firm. I have 2 brothers and 3 sisters, all of whom also live in Nebraska, so naturally, I’m a big Cornhusker fan.
What do you see as one of the biggest turning points in your life?
I’ve experienced some major health issues in my past that helped guide me to where I am today. It woke me up and fast-tracked the decision about what I wanted to do with my life. I decided that was to build a business helping other people grow their businesses out of a hobby of mine, and that’s exactly what I did.
What is your favorite thing to do on a day off?
Playing guitar, snowboarding, and traveling are at the top of the list.
What is the most unique or interesting thing about you that most people probably don’t know?
Where to start! I’m bilingual and speak fluent Spanish, I love to cook and almost went to culinary school, I enjoy painting too, I used to be the lead singer in a band…
What are you the most proud of?
The success of Nuclear Networking and where we are today. I started the business when I was 22 and it’s incredible to see what it’s grown to become since. We’ve been able to quickly build capital and have even begun investing in local companies, some of which are our local clients. We’ve even developed a standalone service for that called Angel Insurance.
If you could choose only one descriptive word to be remembered as, what would it be?
If you could have a super power, what would it be?
The ability to create matter out of thin air. I could create a house. I could create a cheeseburger. I could create money. The possibilities are endless!
What local non-profit organization(s) are you passionate about or involved with, and are there any special reasons why?
Too many to list. Locally, we support Fellowship of Christian Peace Officers (FCPO), a nationwide organization that has a strong presence in Omaha.
What is your favorite local restaurant?
The Boiler Room.