Milan Laser Hair Removal (milanlaser.com) has announced the appointment of Tracie Wickenhauser as Chief Operating Officer.

Wickenhauser brings over 25 years of experience driving results in business operations, strategic planning, team leadership, customer experience and financial analysis with major national retail brands. Previously, she served as Senior Vice President of Services at PetSmart, leading corporate and field teams in its billion-dollar services division. Wickenhauser has also held prominent leadership roles with Michaels, Kohl’s and Gordmans.

“I am thrilled to join Milan Laser at this pivotal moment in its growth,” said Wickenhauser. “Together, we will harness the collective energy and expertise to drive operational excellence, elevate the customer experience and propel the company to new heights.”

Wickenhauser will lead the company’s operations across 350 plus locations in more than 35 states, ensuring a top-tier, seamless customer experience while nurturing a culture of excellence. She reports to Colleen Papek, President.

“With Traci’s proven track record in business operations, I am confident she will play an integral role in positioning Milan for continued success as we expand our footprint across the country and make a positive difference in the lives of our clients,” said Shikhar Saxena, M.D., Co-founder and CEO of Milan Laser.

Milan Laser Hair Removal is the nation’s largest laser hair removal provider and is a premier employer with 2,000 plus employees nationally, performing more than 80,000 treatments each month. Milan Laser provides life-long results for all genders and skin tones in a safe, judgment-free environment, and highly trained medical professionals perform all treatments. For more information, visit milanlaser.com.